The City of Dauphin's 9 PM Routine Campaign has come to an end after three weeks of nightly posts.
Deputy City Manager Lisa Gaudet worked with the RCMP on the campaign and she said it was extremely successful. Gaudet says that throughout the campaign they had a total reach of more than 23 thousand people.
"There was lively engagement with each of our nightly posts, and lots of people talking about the routine. People were sharing our posts throughout the Parkland and it's inspired other municipalities to want to duplicate this campaign."
Gaudet says they were pleasantly surprised with the amount of participation.
"A lot of effort went into each post to make each one unique and catchy, and we really tried to make it kind of a fun campaign, hoping to draw as much attention and people participating as possible which we were very happy to see. For each nightly post, I was paying attention to the numbers that were coming in and the reach was very very good."
All the 9 PM Routine posts can be seen on the City of Dauphin Facebook Page here. The City was offering prizes to the people who engaged the most throughout the campaign, and those winners will be announced later this week.
